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Eyecare Practitioner & Optical Shop Services

A COMPREHENSIVE APPROACH

Optical Dispensary Management

As a practice or optical shop owner, you have a lot of things on your plate. I can help with some of the business side of eyewear, specifically visual merchandising and inventory management.

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I analyze every one of my account's frame sales of my lines to ensure that they always have their best sellers on the board & to best recommend what will sell for them. Every optical shop is unique and your frame boards should be treated as such. I will analyze your sales for ALL lines you carry and put together plans to maximize your eyewear sales. 

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Studies have shown that visually appealing displays increase sales dramatically. With my eye for aesthetics and knowledge of consumer psychology, I can work with you to create large displays or even just a more organized frame board. I can also teach you and your staff effective merchandising techniques that you can use forever.

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EXPERT GUIDANCE

Marketing Strategy

Social media is not the future of business, social media is here now. I can help you get your social media pages started, share best practices and create custom content for your social media platforms.

 

I also work with other social media strategists and digital marketers who specialize in the optical industry so that if you need more extensive campaigns created, I can make sure you're taken care of. 

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Tips, Techniques & All Things Optical!

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"Are you going to post a January Instagram calendar? It's so helpful! By the way, I've gotten so many compliments on my IG feed. People think I'm having it done professionally. For the record, I would totally pay for the your calendar. Makes it sooo easy for me."

Dr. Michelle Ahumada 

©2018 BY CALIFORNIA GLASSES GIRL. 

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