Use hashtags correctly to gain new customers and patients for your optical shop. This guide gives you the best hashtags to use to target your ideal customer- specifically for the optical and optometry industry!

Take this time to up your social media presence in an effort to continue connecting and communicating with your customers. This content calendar will help you get better results from your social media marketing efforts. Filled with prompts for every single day in May, you will never never need to scramble to figure out what to post!

Updated for 2019, the Vision Expo West Buying Guide, is filled with expert tips and recommendations from an optical rep. Also included are my Vegas recommendations for your free time since I've been to Vegas too many times!